The cutest ice cream trailer around. You know what I’m talking about. Two years ago, two girls had a big dream and today, that dream is a reality. Not only did I get a front row seat to their brand, but I also was able to watch their entire journey - renovating their ice cream trailer and researching the accounting and legal sides of operating and owning a small business.
Their brand came to life fairly quickly, with a font package, graphics to back up their logo, business cards, thank you cards, a watercolor trailer for stickers and t-shirts, punch cards, gift certificates, name tags, and more. I LOVED watching their brand continue to develop. They did not just stop with the logo - they had a VISION. That vision has exploded into their brand, and that brand into their personality. Kami and Mikaela are sunshine, literally, and this creates depth in their brand, breathes life in their brand.
If you see this trailer out and about, do yourself a favor and stop. Not only will you taste the most delicious ice cream like EVER, but you will also meet two ladies with huge hearts, and see a brand that has been carried out, perfected, continued to hold despite them growing and gaining momentum as a business.
Keep being you, you two. Keep slingin’ cream. Thanks so much for the honor of allowing me to help make your dream a reality!
XOXO,
Tami
